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Affiliates who are part of the Income Access iGaming network now have the opportunity to promote Canbet Casino’s increased Loyalty Program which now offers players twice as many loyalty points that can be redeemed for special casino bonuses.

Canbet Casino is pleased to announce changes to its Loyalty Program that provides players with exclusive rewards for consistent play from the moment they open an account. Players will earn now earn two Canbet loyalty points for every credit they bet.

Part of the Income Access iGaming network, Canbet is one of the online global leaders in Sportsbook, Casino, Poker and live dealer games and offers up to 35% Revenue Share commission structure across the complete range of products.

   

“For every credit that a player wagers at Canbet Casino, they will be awarded with loyalty points that are calculated according to a contribution scale with certain games providing even greater rewards,”

said Schalk van der Sandt, Affiliate Manager from Canbet Casino.

“There are four status levels in the loyalty program with great bonuses available as incentive to earn even more points.”

There are four status levels in the loyalty program: blue, silver, gold and platinum. Players can redeem their points for casino bonuses. No registration is required; players become members as soon as they join the Casino.

Canbet is offered in both English and Chinese, and offers various banking options including credit card, debit card, ewallets and direct banking. Canbet offers over 350 casino games powered by Microgaming.

“This kind of promotion is a great incentive for players and works to improve conversions for affiliates at the same time,”

said Income Access CEO, Nicky Senyard.

“The loyalty program presents an incredible opportunity to secure long-term relationships with players, which is so important in the iGaming space.”

A player’s loyalty status cannot drop more than one status level every three months due to lower activity. Points that have not been claimed within 90 days from the date earned will expire.

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Using a white label version of the Income Access software solution, Betfred is now launching its affiliate programme, and is offering affiliates 25% lifetime revenue share.

Income Access is pleased to announce that Betfred, the world’s biggest independent bookmaker, has signed a deal to license a white label version of their award-winning affiliate marketing software solution and is now launching its affiliate programme.

“Betfred represents a strong brand, a dependable reputation and an excellent opportunity for players and affiliates alike,”

said Income Access CEO, Nicky Senyard.

“With our software solution, Betfred will now be able to track all their products under one convenient affiliate program, in addition to accessing the most advanced tracking and reporting options.”

   

The white label version of the Income Access affiliate marketing software has allowed Betfred to receive customisation according to their unique specifications, providing them and their affiliates with the information they need the most. The graphical dashboard will allow them to check their reports at a glance and powerful reporting features will allow them to track campaign statistics to monitor what aspects of their promotions are successful, and where they might require further modification.

“Our reputation is paramount to us, and we strive to partner with industry leaders that will provide unparalleled products and services,”

said Nick Mounteer, Operations Director at Betfred.

“Playtech, Virtue Fusion and Finsoft power our gaming software, and we are delighted at having adopted the Income Access software solution, which we are confident will give us the additional edge we need to remain competitive in the iGaming industry.”

Betfred.com provides players with the full spectrum of the exciting world of betting and gaming in one place, using a single account. They offer sportsbook, casino, poker, bingo, brag, lotto and mobile casino games. Established in 1967, the Betfred brand has a long-established reputation for value and customer satisfaction, founded on concessions and bonuses for its customers. The brand is also represented in over 800 brick and mortar Betfred shops across the UK.

The Betfred gaming affiliate programme offers affiliates who promote Betfred’s poker, casino and gaming products uncapped commissions, with what is considered to be one of the best converting casinos on the Internet. Affiliates can also earn 25% revenue share (base rate) on all referrals, for the lifetime of their stay at Betfred. Betfred also offers exciting player promotions, and is currently leading the way in Poker Freeroll tournaments and signup offers.

Their sportsbook affiliate program offers £15 per referred account, fast on-time monthly payments, live detailed reporting, banners and promotional material and dedicated affiliate managers. With secure online betting on a full range of sports and racing, £50 in free bets and more ‘best odds guaranteed’ races than any other bookmaker, Betfred offers affiliates a very attractive package.

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The only online poker site to deal real cards will provide affiliates with integrated marketing solutions through industry-leading affiliate management organization.

RealDealPoker.com, the only online poker room to deal real cards, has partnered with Income Access to bring their unique new poker product to poker affiliates looking for a radically different kind of poker room to promote. At RealDealPoker, cards are not dealt by a computerized random number generator (RNG); instead, they are shuffled and dealt by an automatic card dealing machine.

“When players trust a poker room, they play higher stakes and stay loyal to the site,”

said Affiliate Director Paul Gambrill, previously Head of Poker, Casino, Sportsbook marketing for two leading UK betting and gaming companies.

“Players trust what they see and what they see at RealDealPoker is real cards being dealt right before their eyes.”

RealDealPoker pays affiliate commissions of 15% – 25% and will host private affiliate-specific free rolls for high-volume poker affiliates.

   

The affiliate marketing software program provided to RealDealPoker affiliates through Income Access gives affiliates a variety of in-depth performance reports, allowing them to track marketing campaigns quickly and easily. Affiliates also have access to proven marketing and communication tools.

“We are very excited to be providing in-depth reporting functionalities to RealDealPoker affiliates,”

said Nicky Senyard, CEO of Income Access.

“Their product is so new, and so unique that I’m sure poker affiliates are going to do really well with it.”

RealDealPoker.com’s patented Cut N’ Shuffle system was designed to deter or eliminate the use of Bots. It scrambles, shuffles and deals real decks of cards, digitizes the results and then translates them to its online poker table games. It records real shoes of cards and then plays those, rather than relying on a computerised random number generator. This allows the system to offer players a “cut function” and the deployment of “burn cards”. The system also produces fully audited hand data through its Game Check® function.

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The Red Hot Poker affiliate programme has gone live using the Income Access affiliate marketing software solution. Affiliates will be able to earn generous commissions by promoting both their poker and casino products.

Popular poker and casino site, Red Hot Poker, has just launched their affiliate programme using the Income Access affiliate marketing software solution. Red Hot Poker is now offering affiliates the opportunity to promote both their poker and casino products, which are powered by Entraction, one of the most trusted names in iGaming.

Affiliate commissions for the programme currently run from a minimum 30% revenue share all the way to 40% for referrals of both the poker and casino products. Red Hot Poker’s primary target markets are the UK, Ireland and Europe, with poker tables being played in Euros, rather than Dollars. Residents of Malta and the US are not eligible to play on the Red Hot Poker site.

   

“Our ethos is to create an enhanced user experience, whether on or off the tables, with poker being just part of the fun”

said Mike Butlin, Commercial Director at Red Hot Poker.

“Our current ‘Vegas Vacation’ promotion was recently described as ‘a really hot ticket’ by Jessie May on The Poker Show. He also commented that Red Hot Poker was ‘filling a niche’ with our customer focus.”

Red Hot Poker offers very competitive revenue share commissions and focuses on building relationships with affiliates, who are considered business partners. Affiliates are supplied with a selection of off-the-shelf banners, and bespoke creative requirements can often be accommodated. Affiliates are able to create unique referral bonus codes and private tournaments for their referrals.

The Red Hot Poker affiliate programme is being run using the Income Access software solution. This allows Red Hot Poker to provide their affiliates with the most powerful reporting and tracking system in the iGaming business. Income Access also provides multilingual support, allowing Red Hot Poker to reach out into several popular European markets, and allows payments to be processed in multiple currencies.

“This is an excellent opportunity for affiliates who are promoting poker and casino products,”

said Nicky Senyard, CEO of Income Access.

“They have a strong business model. Their partnership with Entraction outlines their willingness to present a great product to their players and this new partnership with Income Access shows that they want to give their affiliates the best affiliate software solution available.”

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Income Access will attend the iGaming Super Show in Prague from May 25 to 28, 2010 where they will be partnering with five of their 100 iGaming clients. Free of charge for all attendees, the show will give all those interested in the Income Access full-service affiliate marketing solution an occasion to speak with the Income Access team about opportunities for their business. During the conference, CEO Nicky Senyard will deliver a presentation on building relationships through social media.

Income Access is getting ready for the iGaming Super Show in Prague, where they will be exhibiting at booths R70 & R72 to talk about their complete software solution, as well as the full-service affiliate marketing support now provided to close to 100 of the industry’s leading operators.

   

Income Access CEO Nicky Senyard will be delivering a presentation on building relationships through social media during the conference. Senyard will discuss ways of leveraging social media to create and expand brand awareness across several forms of social media. Everyone is invited to attend the presentation, which will take place on Thursday, May 27 from 11:45 to 12:15 in Room 1.

Income Access will be joined at their booths by several of their iGaming partners. Sportingbet, mFortune, Tote Sport, iGame Friend (with their 24h Poker brand), EYE Affiliates (with their GoldenHatBingo brand) and VistaGaming will all be represented at the Income Access booth. Affiliates and other potential partners are welcome to take advantage of the presence of these leading affiliate programs, which Income Access is proud to support.

“For affiliates, coming to the Income Access booth provides an ideal opportunity to meet some of the iGaming industry’s leading operators, and to align their traffic and business focus with prime affiliate programs,”

said Senyard.

“For operators, we will be introducing our flexible affiliate marketing software solution that can be customized to meet distinct business needs, as well as providing software demos that show our ability to manage unique affiliate management needs.”

Attending this year’s conference will be CEO Nicky Senyard, Director of Affiliate Marketing Sarafina Wolde Gabriel, Director of Client Relations (Software Licensees) Kristyn Gaffney, Account Management Team Leader Devon Spector and Affiliate Manager and winner of the Best Non-Traditional Gaming Affiliate Manager Award, Louis Deering. They will be available to answer questions regarding the Income Access software solution while presenting the six customisable business solutions that are available to white label partners.

The iGaming Super Show will take place from May 25 to 28, 2010 at the PVA Letnany Exhibition Centre in Prague. Details about registration, attendees, and the programme are available at the iGSS website www.igamingsupershow.com.

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